Project Overview
Carlton Wellness Group is a luxury wellness brand offering immersive retreats and spa experiences. To support high-consideration bookings, the brand needed qualified inquiries and clear performance visibility.
- High-intent wellness and retreat inquiries
- Consultation- and booking-driven funnels
- Lead qualification and CRM-ready workflows
- End-to-end performance tracking and optimization
Enabyl implemented a performance-led acquisition and lead generation system to drive booking-ready demand and sustainable growth.
Final Impact
Enabyl shifted Carlton Wellness Group from visibility-led marketing to a conversion-focused growth model. Campaigns attracted high-intent wellness travellers, and inquiries were efficiently qualified and nurtured.
- Higher-quality, booking-ready inquiries
- Improved inquiry-to-booking conversions
- Reduced marketing inefficiencies
- Clear ROI visibility across campaigns and locations
The result was stronger inquiry quality, improved booking efficiency, and a scalable foundation for growth across destinations and wellness offerings.
